High fashion makeup/photography males?

How do I use lighting and color when making up and taking pictures of males? The colors, can they go lighter, at times?High fashion makeup/photography males?
it depends on their skin color. if you have someone that is pale you want to use a warmer light, like using a reflector with a gold shade. If they are super tan than you want to use a silver reflector. 3/4 lighting is always the most flattering, for portraits. you can shoot your photos in raw and edit the lighting in photoshop using filters. shooting in raw prevents the photos from getting grainy

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